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Saturday, January 8, 2011

It Ain't Bragging if it's True, Eh, Warner Bros.?

Warner Bros. Pictures Group Earns Triple Crown for 2010

The Studio Takes This Year’s Top Spots in Domestic Market Share with $1.884 Billion; International Market Share with $2.930 Billion; and Worldwide Market Share for the Second Consecutive Year with $4.814 Billion

BURBANK, Calif.--(BUSINESS WIRE)--The Warner Bros. Pictures Group broke the all-time industry worldwide box office record with a 2010 gross of $4.814 billion, which surpasses the prior record of $4.010 billion (set by Warner Bros. in 2009). The announcement was made today by Jeff Robinov, President, Warner Bros. Pictures Group.

Setting new benchmarks for both the international and global box office grosses in 2010 and retaining the domestic box office number one ranking (after achieving a record gross in 2009), the Studio now holds the industry record in all three categories. Additionally, Warner Bros. surpassed its own worldwide gross from the previous year by $800 million to earn the number one position in worldwide market share for the second consecutive year and for the sixth time in the past 10 years, also an industry record.

“We are so proud of these incredible accomplishments, which were made possible through the global efforts of an exceptional group of people who collaborated to create, produce, market, and distribute more than two dozen films this past year,” said Robinov. “We have a terrific leadership team behind these efforts, including Sue Kroll, Dan Fellman and Veronika Kwan-Rubinek, and, along with Barry Meyer and Alan Horn, I applaud everyone who contributed to this year’s record-breaking success.”

Warner Bros. Pictures’ domestic gross is estimated at $1.884 billion, making it number one in domestic market share for 2010. This is the third year in a row the Studio has held that crown and is the only studio to exceed the $1 billion threshold domestically for 10 consecutive years. Warner Bros. has been ranked either one or two domestically for seven of the last 10 years. The Studio had five films gross over $100 million domestically in 2010 – “Inception,” “Harry Potter and the Deathly Hallows – Part 1,” “Clash of the Titans,” “Valentine’s Day,” and “Due Date.”

“Our tentpole strategy combined with a remarkably diverse overall slate has once again proved enormously profitable at the box office,” said Dan Fellman, President, Distribution, Warner Bros. Pictures. “We could not be more proud of the Studio’s achievements this year.”

Warner Bros. Pictures International set a new industry record in overseas box office with an estimated $2.930 billion year-end gross, breaking the previous industry record of $2.450 billion in 2009. This is the tenth consecutive year the Studio has exceeded $1 billion and third time it has surpassed $2 billion in international box office receipts. The Studio has had seven films gross more than $100 million internationally in 2010 – “Sherlock Holmes” ($264 million, for a total of $315 million, including 2009’s take); “Valentine’s Day” ($106 million); “Clash of the Titans” ($330 million); “Sex and the City 2” ($193 million); “Inception” ($531 million); “Due Date” ($100 million); and “Harry Potter and the Deathly Hallows – Part 1” ($611 million, and still in release).

“We’re elated to reach these incredible numbers internationally,” said Veronika Kwan-Rubinek, President, Distribution, Warner Bros. Pictures International. “This achievement is a testament to the company’s strategy to make event films with global appeal, and it would not have been possible without the hard work and innovative thinking from our outstanding marketing and distribution teams around the world.”

Among the Studio’s 2011 releases are “Red Riding Hood,” directed by Catherine Hardwicke; the Zack Snyder-directed action fantasy “Sucker Punch”; “The Hangover Part II,” the sequel to the 2009 breakout hit; “Green Lantern,” the highly anticipated adaptation of the popular DC Comics title, starring Ryan Reynolds and Blake Lively; the conclusion of the most successful film franchise of all time, “Harry Potter and the Deathly Hallows – Part 2”; “Crazy, Stupid, Love.” starring Steve Carell and Ryan Gosling; Steven Soderbergh’s thriller “Contagion,” with an ensemble cast led by Matt Damon; “Happy Feet 2,” the sequel to the 2006 Academy Award®-winning animated musical hit; New Line Cinema’s “New Year’s Eve,” an all-star ensemble romantic comedy from director Garry Marshall; and “Sherlock Holmes II,” Guy Ritchie’s follow up to the 2009 hit, starring Robert Downey Jr. and Jude Law.

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